SAN FRANCISCO: WCG has hired Rob Cronin to launch a healthcare technology and transformation practice.
Cronin, the practice's leader, will provide expertise to clients who are working to improve the nation's healthcare system. He will work with companies in the technology and healthcare industries to spread the word about how they are changing the US healthcare system.
Previously, Cronin led corporate communications at Surescripts, the nation's largest health information network. He has also worked at Weber Shandwick, TSI Communications, and Outcast.
WCG restructured last month to create the W2O parent company, as well as new firms Twist and W2O Ventures.