Warner Bros.

Warner Bros. introduces DC Entertainment

September 10, 2009

Warner Bros. Entertainment (WBEI) created DC Entertainment, a new, separate division of WBEI that will be a revamping of the DC Comics business. DC...
 

'Watchmen' goes viral

January 26, 2009

Warner Bros. launched a viral campaign for the upcoming movie Watchmen, based on the comic book series by Alan Moore, Dave Gibbons, and John...
 

For your consideration

December 17, 2008

Warner Bros. is one of many studios in the midst of Oscar campaigns right now, promoting The Dark Knight and its actors, hoping...
 

Lights, Camera, PR Action

September 16, 2008

While in Los Angeles last week for PRWeek's Entertainment and Media Roundtable, I also attended a PRWeek panel, discussing PR in the entertainment industry. The...
 

Crossed communications about Potter?

August 15, 2008

The film version of Harry Potter and the Half-Blood Prince has been pushed back, from a November 2008 release to July 17, 2009. While Potter...