Trail Watch

HHS-Porter campaign draws the right's ire

May 23, 2012

Encouraging consumers to request wellness visits, cancer screenings, and well baby visits aren't the sort of things that inspire placards and protests - except that they're a part of the Affordable Care Act, better known to many on the right as Obamacare.
 

Campaigns react to Booker undermining key message

May 21, 2012

One of President Barack Obama's central campaign messages was undermined by a key Democratic Party supporter.
 

Ron Paul suspends campaign spending

May 15, 2012

Mitt Romney's only remaining competition said he will no longer spend money to win new delegates in the remaining states that have yet to vote.
 

For a historic announcement, only traditional media will do

May 09, 2012

For all the talk about how this year's presidential election will be decided in controlled messages of 140 characters or less, its biggest moment so far was delivered on traditional media - in response to an unscripted moment during a TV interview. 20th century media isn't going down without a fight.
 

Obama reaches out to Asian Americans

May 09, 2012

Reaching out to a group as vast as Asian American Pacific Islanders requires a siloed approach to be effective, President Barack Obama said during a gala hosted by the Asian Pacific American Institute for Congressional Studies.
 

Republicans plan door-to-door Latino outreach

May 07, 2012

Republicans are launching a door-to door outreach campaign targeting Latinos in the coming weeks to raise support for Mitt Romney in the general election.
 

Gingrich bows out, supports Romney

May 02, 2012

Newt Gingrich formally ended his bid for the Republican presidential nomination today and announced plans to endorse Mitt Romney.
 

Pressure from far right pushes Grenell off Team Romney

May 02, 2012

Even as Mitt Romney pivots to face President Barack Obama in the general election, the sudden resignation of spokesman Richard Grenell shows his far right flank will continue to make itself heard throughout November.
 

Romney shifts stance on immigration, education

April 24, 2012

Mitt Romney has begun to show a change of heart on two topics he heatedly argued against during the GOP primaries.
 

Comms team grows as Romney campaign takes shape

April 20, 2012

As the Mitt Romney presidential team prepares to take on a sitting president, it is adding to its communications team.
 

Trail Watch follows public affairs issues and political campaigns in the countdown to the 2012 elections.


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The Cycle

Hassall shaped P&G's future comms in three-year tenure

May 24, 2012

Procter & Gamble has been in the news a lot lately with changes to its internal structure and business development strategies.
 

Julia Hood's Blog

You're speaking. But are you being heard?

May 14, 2012

In this high-pressured environment, it's more important than ever to make sure your message is getting through.
 

Steve Barrett on PR

Sleeping giant Japan is about to wake up

May 24, 2012

It would be presumptuous to draw definitive conclusions from a short visit, but the last few days in Japan have yielded some interesting impressions of the communications market in the third-largest economy in the world.
 

PRWeek Insider

Companies that cultivate shareholder value

Lisa Rose, Dix & Eaton May 24, 2012

To conclude our discussion on the benefits of expanding your investor relations program to reach your employee-investors, I thought it might be helpful to see how some companies are doing so.