TORRANCE, CA: Toyota Motor Sales has promoted media relations supervisor and marketing communications strategist Sona Iliffe-Moon to brand marketing communications PR manager.
Iliffe-Moon, who joined Toyota in 2006, will be responsible for creating campaigns, executing events, and developing PR strategies. Other elements of her role include engaging bloggers and working with PR agencies.
She will also serve as the main spokesperson for all marketing and communications issues.
Prior to joining Toyota, Iliffe-Moon worked at Hill & Knowlton as a senior account executive. She also served as an assistant account executive at Weber Shandwick.