Lifetime has begun promoting Project Runway after its legal battle with NBC. Here's one of its first big pre-August launch PR moves, according to New York Magazine: 
The network is reportedly getting past Project Runway contestants together for an "all stars" edition, to air a week or two before season six begins.

The network has also announced that this seasons' models will star in a companion series, Models of the Runway. I'm sensing viral footage and serious product placement opps.