The PRWeek Student of the Year competition offers undergraduate students a remarkable opportunity to compete for a paid internship and substantial cash prize, all on the strength of their strategic communications ideas and presentation. The competition is part of the annual PRWeek Awards.

Assignment

Each year, students are asked to develop a public relations campaign.

Winners

Five students are selected from the entries and brought to New York to pitch their ideas to a panel of PR leaders. One college student will be awarded $5,000 and a paid internship at our sponsoring company. One runner-up may also win a $1,000 prize and a paid internship at our sponsoring company.

Get Involved

Professors: We encourage you to include the assignment in your classroom schedule, as work produced under the guidance of academic leaders like you is invariably of a higher standard.

Students: You will need to use your creativity and ability to think strategically and analytically to create a campaign that ensures the client achieves its desired objective.

Entry fees

Entries for the PRWeek Student of the Year are free.

How to enter

The assignment for this year has not yet been determined. To be added to our email notification list, please send an email to pilar.mustafa@prweek.com with "PRWeek SOTY" in the subject line.