NEW YORK: Trey Sarten has been promoted to global PR director for W Hotels and Le Meridien.
Sarten will lead PR efforts for Starwood's contemporary lifestyle brands, and work with the global brand team to support marketing, growth, and partnership initiatives. He will also continue to lead PR efforts for W and Le Meridien in North America.
Sarten previously served as senior PR manager for W Hotels and Le Meridien. He joined Starwood in December 2008 as manager of global PR for the brands