Silicon Valley

Gawker focuses on Kinja with Valleywag relaunch

Lindsay Stein April 22, 2013

Gawker has relaunched its Silicon Valley gossip blog Valleywag. But this time, the snarky site is focused on reader engagement.

Tech comms heavy hitters unveil firm's name

Lindsay Stein March 14, 2013

Sean Garrett, former VP of communications at Twitter, revealed the name of the tech PR firm he co-founded with fellow West Coast PR luminaries Brandee Barker and Brian O'Shaughnessy in a Tumblr post today.

Gen Y will take flexible working over a higher salary

Steve Barrett March 01, 2013

Yahoo's relatively new CEO Marissa Mayer has already proved she is not afraid to tackle difficult issues at the embattled internet giant that is struggling to prove its relevance in the Web 2.0 social world.

High-profile Silicon Valley trio launch agency venture

Steve Barrett February 11, 2013

SAN FRANCISCO: Three senior West Coast PR executives have teamed up on a new, as of yet unnamed, agency venture.

The special sauce that drives Silicon Valley

Steve Barrett February 08, 2013

Tuesday night on PBS was Silicon Valley night and featured a series of fascinating programs that shone some light on the history of this hotbed of innovation and startup culture.

Weber promotes Fry to global tech practice chair

Frank Washkuch January 23, 2013

NEW YORK: Weber Shandwick has promoted Tim Fry to chair of its global technology practice, effective immediately.

Bay Area bounty: Career Guide 2012

Chris Daniels September 01, 2012

Apple's proposed new 'spaceship' HQ in Cupertino, CA, reflects the vibrant, competitive atmosphere of a thriving region for PR pros.

Eastwick launches social consulting firm

Lindsay Stein August 16, 2012

SAN FRANCISCO: Eastwick has launched social media consulting firm SocialxDesign after several months of planning.

The agency revolution continues

Steve Barrett January 20, 2012

I'm out in Silicon Valley this week visiting some of the corporations and agencies that are blazing a trail in modern communications and PR.

Cities throughout the nation announce their tech presence

Beth Krietsch November 01, 2011

While the Bay Area is the main tech hub of the US, the sector's presence in other cities across the country has expanded significantly.

PR should prosper from wave of M&A deals in Silicon Valley

Beth Krietsch July 01, 2011

One of the largest and most rapid phases of M&As in tech sector history is taking place in Silicon Valley with new announcements every week.

Atomic lands Netgear account

Jason Shuffler August 09, 2010

SAN FRANCISCO: Netgear named Atomic PR its US AOR for a range of communications work, including media and analyst relations, blog design and social media, strategic planning and SEO.

Sun's Kahn departs merged entity

Aarti Shah April 01, 2010

SUNNYVALE, CA: Karen Kahn, VP of global communications at Sun Microsystems, departed the company last month.

Intuit's Gulbransen joins Sony Online Entertainment

Aarti Shah February 24, 2010

SAN FRANCISCO: Scott Gulbransen, senior manager for PR/social media at Intuit, will leave the company to join Sony Online Entertainment as senior director of global communications and PR, he confirmed to 'PRWeek.'

Palm pulls its PR in-house

Aarti Shah February 23, 2010

SAN MATEO, CA: Palm has pulled its PR function in-house, ending its 14-year AOR relationship with A&R Edelman.

Sony PlayStation issues RFP

Aarti Shah January 13, 2010

FOSTER CITY, CA: Sony Computer Entertainment America has issued an RFP for its PlayStation business that totals seven figures annually.

Intuit reshuffles its PR agencies

Aarti Shah January 11, 2010

SAN FRANCISCO: Intuit has reorganized its PR agency relationships following its purchase of Mint.com, a Web-based personal finance tool.

Red hires Bibbo from Borland Software

Aarti Shah January 08, 2010

SAN FRANCISCO: Red Consultancy has hired Leah Bibbo as a VP.

NY Times on Silicon Valley PR

Aarti Shah July 06, 2009

The New York Times yesterday reported on how the PR industry - particularly in Silicon Valley - is leveraging social media and personal relationships...