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Restructuring

MSLGroup sheds 15 from New York office

Steve Barrett December 03, 2012

NEW YORK: MSLGroup is letting go 15 people in its New York office as a result of a review of its structure set up to respond to the changing needs of the PR business.

Newell Rubbermaid digital exec DuMars exits

Brittaney Kiefer November 09, 2012

ATLANTA: Newell Rubbermaid digital marketing executive Bert DuMars has left his role after more than five years at the company.

GolinHarris Chicago staffers leave after reorganization

Brittaney Kiefer October 24, 2012

CHICAGO: About a dozen staffers have left GolinHarris' Chicago office a year after the agency restructured around four specialty groups.

General Mills' Zimprich to leave in marcomms restructure

Lindsay Stein July 30, 2012

MINNEAPOLIS: General Mills' director of brand PR Greg Zimprich, who has worked at the company for 19 years, is exiting his role at the end of August as part of a restructure of the food giant's marketing and communications functions.

News Corp. thinks about splitting entertainment, publishing groups

Brittaney Kiefer June 26, 2012

News Corp. is considering splitting its entertainment and publishing businesses into two separate companies.

Red Robin picks Coyne as AOR, replacing Linhart

Lindsay Stein June 01, 2012

GREENWOOD VILLAGE, CO: Restaurant chain Red Robin Gourmet Burgers has selected Coyne PR as AOR after an RFP involving a dozen agencies.

Hassall shaped P&G's future comms in three-year tenure

Lindsay Stein May 24, 2012

Procter & Gamble has been in the news a lot lately with changes to its internal structure and business development strategies.

The PR Week - May 24, 2012

Gideon Fidelzeid, Lindsay Stein, Frank Washkuch May 24, 2012

Gideon Fidelzeid, Frank Washkuch, and Lindsay Stein discuss attacks on the Affordable Care Act campaign; Procter & Gamble's restructured comms; Facebook's IPO; and GM's ad spending.

P&G's Hassall to retire; CPG giant to restructure comms

Lindsay Stein May 23, 2012

Procter & Gamble global external relations officer Chris Hassall will retire June 30 after working at the company for nearly three decades. P&G will reorganize its communications function with his departure.

Pfizer restructures, Kerins to depart this summer

Virgil Dickson April 27, 2012

NEW YORK: Several communications staffers at Pfizer will exit the company in coming weeks as part of a restructuring effort. Ray Kerins, VP of external affairs and worldwide communications, will leave Pfizer this summer.

The PR Week - March 9, 2012

March 09, 2012

Steve Barrett, Frank Washkuch and Lindsay Stein discuss WCG's restructuring; the results of BMW's RFP process; comms leader exits Thomson Reuters; H&R Block's new content strategy agency; staff cuts at Ogilvy; and the new iPad.

WCG restructures, creates W2O Group parent company, two sister firms

Virgil Dickson March 08, 2012

SAN FRANCISCO: WCG has restructured, creating a new parent company called W2O Group that will oversee the agency along with new firms Twist and W2O Ventures.

Hunt leaves role at Thomson Reuters

Rose Gordon March 05, 2012

NEW YORK: Jolie Hunt has stepped down from her position as SVP and global head of brand and PR at Thomson Reuters, where she oversaw brand, advertising, and digital and social media for its news and financial services businesses.

PR unaffected by Ogilvy job cuts

Lindsay Stein January 11, 2012

NEW YORK: Ogilvy PR Worldwide has not been affected by job cuts at Ogilvy & Mather that impacted nearly 3% of employees at the ad agency's New York and West Coast offices.

Coach America taps Perry Street for Chapter 11 comms

Danielle Drolet January 04, 2012

DALLAS: Charter bus operator Coach America has hired Perry Street Communications to support its Chapter 11 restructuring.

Syms' CEO offers personal message on Chapter 11 filing

Danielle Drolet November 03, 2011

Syms Corp. CEO Marcy Syms addressed the public Wednesday after the retailer, which also operates the iconic Filene's Basement brand, filed for Chapter 11 bankruptcy protection.

Sara Lee revamps its comms team ahead of spring 2012 spinoff

Danielle Drolet November 01, 2011

A new in-house comms structure has been put in place to oversee, and eventually lead, the spring spinoff of Sara Lee 2.0.

Lessons to be learned from GolinHarris' new agency model

Bruce Berger October 07, 2011

GolinHarris' new G4 agency model for the future has garnered widespread publicity.

Friendly's taps MWW for restructuring

Lindsay Stein October 05, 2011

WILBRAHAM, MA: Friendly Ice Cream Corporation, the parent company of Friendly's restaurants, has hired MWW Group for communications assistance for its Chapter 11 bankruptcy proceedings.

Video: Gary Rudnick, GolinHarris

Steve Barrett September 07, 2011

Gary Rudnick, the newly appointed president of the Americas at GolinHarris, discusses the agency's new management team and reactions to its redesign.

Fundamental change starts from within

Fred Cook, GolinHarris August 19, 2011

The head of the PR program at a major university called me recently to ask how the new specialist roles created at GolinHarris would impact her students' ability to secure jobs in our industry.

Kraft comms unchanged despite coming split

Lindsay Stein August 05, 2011

NORTHFIELD, IL: Kraft Foods will keep its in-house communications and PR structure unchanged for at least a year despite an upcoming company split.

Hill & Knowlton reorganizes NY research department

Ilya Leybovich August 04, 2011

NEW YORK: Hill & Knowlton is in the process of reorganizing its New York research branch, making numerous staff changes and shifting resources to other regions.

Fiat-Chrysler's restructure leaves comms unaffected

Lindsay Stein July 29, 2011

AUBURN HILLS, MI: Fiat has developed a group executive council as part of the company's merger with Chrysler, and while management will be reorganized, communications will be left unchanged.

Lionsgate restructures PR to align with online team

Beth Krietsch July 06, 2011

SANTA MONICA, CA: Looking to streamline communications efforts and further align the company's publicity and online efforts, Lionsgate restructured its film publicity division into two teams.

Fear is a great motivator

Ellen Ryan Mardiks, GolinHarris July 06, 2011

When we announced our agency redesign a couple weeks ago we talked a lot about opportunity, particularly the opportunity around a dramatically changed media environment.

The times are a-changin'

Ellen Ryan Mardiks, GolinHarris July 05, 2011

So said Bob Dylan several decades ago. The context was different, to be sure, but his words could be an anthem for the public relations business today.