Products And Tools

UPDATED: The NewsMarket to acquire Medialink

Tonya Garcia July 01, 2009

NEW YORK: The NewsMarket announced it plans to acquire Medialink Worldwide.
 

Media Logic launches 'Zeitgeist & Coffee' for social media management

Tonya Garcia July 01, 2009

ALBANY, NY: Marketing firm Media Logic has launched Zeitgeist & Coffee, a social media management tool.
 

CBS News takes interactivity to a new level by linking with Ustream

Beth Kreitsch July 01, 2009

CBS News recently started using interactive video platform Ustream to broadcast live breaking news, original content from cbsnews.com, and a delayed 10pm broadcast of the CBS Evening News with Katie Couric.
 

PN partners with Crimson Hexagon

Tonya Garcia June 19, 2009

NEW YORK: Porter Novelli has partnered with Crimson Hexagon, a Cambridge, MA-based social media monitoring platform.
 

Expert Q&A: Jeff Catlin, CEO, Lexalytics

Tonya Garcia June 17, 2009

Jeff Catlin, CEO of Lexalytics, answers questions about present and future of social media measurement and monitoring.
 

MyMediaInfo launches Summer '09 version

Tonya Garcia June 16, 2009

WALTHAM, MA: MyMediaInfo, a North American database of journalists and editorial calendars, has launched its Summer 2009 version.
 

Forum Strategies launches two products

Tonya Garcia June 15, 2009

NEW YORK: Forum Strategies & Communications, a corporate communications, multimedia, and public affairs firm, has launched two new products: Issues Room and Issues Monitor.
 

Council of PR Firms introduces RFP Builder

Tonya Garcia June 11, 2009

NEW YORK: The Council of PR Firms has introduced an RFP Builder, an online tool to help organizations create RFPs and manage the agency search process.
 

BW releases now available via AP Mobile

MacAdam Smith June 04, 2009

NEW YORK: Business Wire (BW) releases are now available on AP Mobile, a news application for smartphones.
 

Domino's enlists BrandIndex weeks after YouTube prank

Tonya Garcia June 03, 2009

NEW YORK: Domino's has enlisted BrandIndex, a daily consumer perception service from global market research service YouGov, weeks after a YouTube video showing company employees mishandling food made headlines.
 

Expert Q&A: Jack Mardack, director of marketing, Eventbrite

Tonya Garcia June 03, 2009

Jack Mardack, director of marketing at Eventbrite, an online event management company, talks about the latest trends in event planning, how to host a successful event, and how online and offline work together.
 

PRN launches Social Media Metrics

Tonya Garcia June 03, 2009

NEW YORK: PR Newswire (PRN) has launched Social Media Metrics, a social media monitoring, measurement, and analysis tool.
 

Brodeur joins HARO

Tonya Garcia June 01, 2009

NEW YORK: Thom Brodeur has joined Help a Reporter Out (HARO) in the newly created position of COO, effective today.
 

Measurement Roundtable 2009: Defining value

Tonya Garcia, Erica Iacono June 01, 2009

Be it tactics, investment, or integration, the measurement conversation continues to fundamentally change.
 

Sysomos launches two new products

Tonya Garcia May 29, 2009

TORONTO: Sysomos, a company that has quietly operated since 2005, will officially launch two new services on June 4 that are more than three years in the making: Sysomos MAP and Sysomos Heartbeat.
 

PR firm introduces five new products

Tonya Garcia May 29, 2009

ATLANTA: Integrated PR firm, communications 21, has introduced five new products for b-to-b and b-to-c clients.
 

Summer movie chatter on the social Web

May 27, 2009

The unofficial start to summer, Memorial Day, has come and gone, and while many consumers' primary activities this summer will take place outdoors, BuzzLogic took a look at a popular indoor summer activity: going to the movies.
 

MyMediaInfo expanding into Chicago market

Tonya Garcia May 22, 2009

WALTHAM, MA: MyMediaInfo, a provider of media database information, is expanding into the Chicago market with a new office opening this week.
 

Expert Q&A: Ed Lamoureaux, SVP, WestGlen Communications

Tonya Garcia May 20, 2009

WestGlen Communications just launched its new practice, i-Blitz Interactive, which reaches highly targeted audiences both on and offline. Ed Lamoureaux, SVP of new and emerging media for the company, answers questions about the new offering and how to reach niche markets.
 

WestGlen launches i-Blitz Interactive

Tonya Garcia May 19, 2009

NEW YORK: WestGlen Communications, an integrated marketing and multimedia consultancy specializing in broadcast PR, has launched i-Blitz Interactive, an online and offline service that helps clients reach highly targeted audiences.
 

Cision launches JournalistTweets

Tonya Garcia May 19, 2009

CHICAGO: Cision has launched JournalistTweets, a free service that sorts and aggregates Twitter content from thousands of journalists around the world.
 

Peer39 selects Trylon as AOR

Tonya Garcia May 18, 2009

NEW YORK: Peer39, an online advertising and content monetization platform, has selected Trylon SMR as its AOR.
 

BW adds to Biosciences Corridor distribution

Tonya Garcia May 15, 2009

SAN FRANCISCO: Business Wire (BW) has added Arizona, Hawaii, and West Virginia to its Biosciences Corridor news distribution circuit.
 

Medialink reports 34.5% decrease in Q1 revenue

Tonya Garcia May 15, 2009

NEW YORK: Medialink reported $3.2 million in revenues for its first quarter, which ended March 31, 2009, a 34.5% decrease from the $4.9 million it brought in during Q1 last year. The results were in line with the company's expectations.
 

Edelman and Brandtology partner for pan-Asian social media solution

Tonya Garcia May 13, 2009

SINGAPORE: Edelman and Brandtology have partnered to provide Asian marketers and corporate communicators with online research and brand reputation services.
 

Early filers prepared for XBRL, according to study

Tonya Garcia May 12, 2009

WASHINGTON: A number of companies with a public float of $5 billion or higher have converted their financial statements to the new XBRL standards ahead of the June 2009 deadline, according to a new survey.
 

DoD launches initiative for Web site overhaul

Tonya Garcia May 11, 2009

BETHESDA, MD: Omnitec Solutions, a tech services firm that provides business management, IT, and media services solutions, was awarded a four-year, $37 million contract to overhaul and consolidate the US Department of Defense's public affairs Web sites. Work began on May 1.
 

Expert Q&A: Travis Van, founder, ITDatabase

Tonya Garcia May 06, 2009

ITDatabase is a research tool specifically for tech media that launched on May 4. Company founder Travis Van talks about what makes tech media unique, media relations for the tech industry, and why the company decided to launch now.
 

dna13 releases spring '09 edition

Tonya Garcia April 29, 2009

SAN FRANCISCO: Dna13 has released a new, spring '09 edition of its reputation management platform featuring new dashboards, reporting capabilities, and media directory enhancements.
 

Blogosphere abloom about gardens

BuzzLogic April 29, 2009

With the economy still struggling, an old trend is making a comeback: vegetable gardens. Consumers are reading up on gardening practices, buying tools and planting seeds in hopes of reaping the bounty early this fall, and saving money on groceries.