PR

Cedar Fair names Cramer-Krasselt AOR

November 11, 2011

CHICAGO: Amusement and water park company Cedar Fair has selected Cramer-Krasselt as its advertising and PR AOR.
 

BBMG launches PR, social division

October 06, 2011

NEW YORK: BBMG has launched a PR and social media practice that will focus on sustainability and consumer feedback.
 

Howard Paster, WPP PR head, passes away

August 11, 2011

NEW YORK: Howard Paster, EVP and head of PR and public affairs for agency network WPP, passed away on Wednesday at the age of 66.
 

Gina Aumiller Bender passes away

August 08, 2011

SAN FRANCISCO: Bay Area PR veteran Gina Aumiller Bender passed away on August 3, at the age of 41, following a battle with cancer.
 

Collaboration is the key to survival and success

Patrice Tanaka, CRT/tanaka August 08, 2011

That a group of 535 elected officials ended up jeopardizing our economy and future because of their failure to work together is unacceptable and unconscionable.
 

PR chiefs weigh in on market freefall

, , , August 05, 2011

NEW YORK: The Dow Jones Industrial Average plummeted more than 500 points on Thursday, setting off recessionary red flags. How do PR CEOs view the economic uncertainty?
 

Kraft comms unchanged despite coming split

August 05, 2011

NORTHFIELD, IL: Kraft Foods will keep its in-house communications and PR structure unchanged for at least a year despite an upcoming company split.
 

Sears appoints Woo as CMO

August 03, 2011

HOFFMAN ESTATES, IL: Sears Holdings Corporation has hired Monica Woo as VP and CMO of the company, starting August 15.
 

The Street ponders Blankfein's next move but what about Van Praag?

July 27, 2011

Goldman Sachs' head of PR Lucas Van Praag plays a starring role in the latest profile piece of CEO Llyod Blankfein.
 

The real value of a PR firm's role in social media

Sharon Linhart, Linhart Public Relations July 22, 2011

We still haven't arrived at a definitive answer to the question: "What can we do with social media?"
 

Staking our ground in new markets

Jen Prosek, CJP Communications July 13, 2011

Not only is it exciting to see money shifting from other disciplines to ours; it's also exciting to see entire new industries that have never valued our work starting to hire PR professionals.
 

Oil and gas industry fights drilling controversy

June 22, 2011

CHARLESTON, WV: The Independent Oil and Gas Association of West Virginia has launched a campaign to counteract the perception that unconventional drilling methods are bad for the environment.
 

Ad agencies dominate Cannes Lions awards

June 21, 2011

The winners of the PR awards at the Cannes Lions International Festival of Creativity were announced this week. As in previous years, ad agencies dominated the field.
 

Chipotle hires Fabiani to handle illegal workers crisis

June 17, 2011

DENVER: Chipotle Mexican Grill has hired "Master of Disaster" Mark Fabiani, who will provide communications counsel related to an ongoing federal criminal investigation into whether the restaurant chain knowingly hired illegal immigrants.
 

Washington transit launches MetroForward campaign

June 16, 2011

WASHINGTON: The DC transit authority launched its new MetroForward PR campaign today to raise customer awareness about its $5 billion capital program.
 

Despite ad spend slowdown, PR spend outlook strong

June 16, 2011

NEW YORK: Interpublic's Magna Global unit downgraded its outlook for US ad spending this year to 2.9% from an initial forecast of 3.1%.
 

Wilpon's statements strike out with the public

Bill Holtz, Catalyst Public Relations June 03, 2011

Full disclosure: I am a Phillies fan, so it doesn't bother me when the Mets are embroiled in controversy.
 

WPP reports PR growth at shareholders meeting

June 02, 2011

DUBLIN: In a trading update given at its annual general meeting in Dublin, WPP reported that worldwide revenue for the first four months of 2011 was up 6.2% over last year.
 

Vacuum left by Oprah, soaps, opens doors for new impressions

Michelle Lodge May 26, 2011

Analysts contend the end of Oprah's talk show and decline of soap operas provides the chance for networks, brands, and PR professionals to redefine daytime TV programming.
 

What's in a Name? CSR, sustainability, etc...

Mike Lawrence, Cone May 18, 2011

In June, the Clinton Global Initiative, known as a catalyst for corporate social commitments, will host its first‑ever session focused solely on the US, in this case, on economic and job growth.
 

Practice what we (supposedly) preach

Mike Lawrence, Cone May 16, 2011

A blinding glimpse of the obvious: PR should be about "relations with the public."
 

Big Brother is watching... and complaining about social media privacy

Michael Lasky, Davis & Gilbert May 13, 2011

It is hard to believe that social media is less than seven years old. Facebook now claims more than 500 million users and there are no fewer than ten other social networks that claim more than 100 million.
 

CEO compensation rise challenges corporate communicators

May 13, 2011

CEO compensation is a tricky issue for Fortune 500 corporate communicators. That is especially true now.
 

There's no such thing as 'local media'

John Maroon, Maroon PR May 09, 2011

The evolution of how we gather our news through the web and social media channels has been great news for PR pros.
 

Taco Bell's game-changing litigation PR strategy

Spencer Baretz, Hellerman Baretz Communications May 06, 2011

Earlier this year, a small law firm in Alabama grabbed national headlines by filing a lawsuit against Taco Bell asking them, "Where's the beef?"
 

The bin Laden "narrative"

Robert Tappan, The Tappan Group May 06, 2011

It's not a new word by any means, but an essential communications term - the "narrative" - has enjoyed a revival of sorts in our lexicon since the announcement and news reports about the raid in Pakistan that spelled the grisly demise of Osama bin Laden.
 

PR could use and is prepared to welcome a few good men

Marian Salzman, Euro RSCG May 01, 2011

More and more, I find that great men, good men, mediocre men - any men, of any age - aspiring to be in PR are hard to find.
 

Is PR the second-most stressful occupation?

April 29, 2011

Recently a CareerCast survey named "public relations officer" the second-most stressful job of 2011.
 

Building a global or local brand...which should PR aim for?

Sandra Stahl April 29, 2011

I recently read an article, "The Lure of the Global Brand" by consultants Erich Joachimsthaler and David Aaker.
 

Both sides now

Sally Squires, Powell Tate April 25, 2011

"Do you miss journalism?" That's the question that clients often ask since I joined Weber Shandwick two and a half years ago from the Washington Post.
 
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