Pfizer

Pfizer is on Twitter

Jaimy Lee July 21, 2009

Pfizer joined Twitter on July 15, providing a few updates about its medicine assistance program, links to news releases, and interaction with pharma reporters.

New business trade group to provide 'public advocacy'

Jaimy Lee May 21, 2009

A new coalition called Business Forward is expected to announce itself today, reports The New York Times.

The group's wide-ranging roster includes AT&T,...

IPREX and corporations talk reputation management

Kimberly Maul May 18, 2009

On Friday my colleague Jaimy Lee and I attended a panel discussion that was part of the IPREX Annual Meeting in New York: "The Great Reputation...

Pfizer to offer uninsured free drugs

Jaimy Lee May 14, 2009

Pfizer will offer 70 of its most widely prescribed drugs for free to US consumers who have lost health insurance through a new program...

Pfizer asking media to rate PR, will disclose physician payments

Jaimy Lee February 10, 2009

The Pfizer media machine continues, with the news that the pharma giant is conducting interviews with 250 members of the media to see how...

Pfizer announces acquisition of Wyeth, launches biopharma Web site

Jaimy Lee January 27, 2009

Pfizer, the world's largest drug maker, enhanced its pipeline with the announcement that it will acquire Wyeth for $68 billion as part of the...

Healthcare panel focuses on social media, CSR, and drug safety communciations

Jaimy Lee November 24, 2008

On November 6, Erica Iacono and I traveled to Philadelphia to host PRWeek's healthcare roundtable and a panel discussion. The roundtable, which is scheduled to appear...