NEW YORK: Interactive television entertainment and advertising company BrightLine has appointed James Pearson as director of corporate communications.

Pearson, who previously served as director of corporate communications for nearly a year at website and app designing company The Wonderfactory, will develop global corporate communications and marketing strategies for BrightLine. He will also work to raise brand awareness for the company.

Before The Wonderfactory, Pearson served as senior director of corporate communications at MindsInSync for about a year and a half. He also worked at Audible as director of corporate communications from December 2006 to June 2010.