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        <title>Articles tagged with Hispanics from PRWeek US</title>
        <link>http://www.prweekus.com/hispanics/topic/5406/</link>
        <description>Articles tagged with Hispanics from PRWeek US</description>
        <itunes:author>PRWeek US</itunes:author>
        <itunes:subtitle></itunes:subtitle>
        <itunes:summary></itunes:summary>
        <itunes:owner>
            <itunes:name></itunes:name>
            <itunes:email>subscriptions@prweek.com</itunes:email>
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        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
        </itunes:category> 
        <itunes:image href='http://media.haymarketmedia.com/images/209/PRWeekLogo_mobile_bl_52073.gif'></itunes:image>
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          <title>Nestlé taps Formulatin for Abuelita, Nescafé Café de Olla</title>
          <description>NEW YORK: Nestlé USA has selected Formulatin, Formula PR&apos;s Hispanic-focused sister firm, as the agency partner for its Nestlé Abuelita and Nescafé Café de Olla brands after a competitive review.</description>
          <link>http://www.prweekus.com/nestlé-taps-formulatin-for-abuelita-nescafé-café-de-olla/article/247618/</link>
          <pubDate>Wed, 27 Jun 2012 15:17:36 GMT</pubDate>
          <itunes:summary>NEW YORK: Nestlé USA has selected Formulatin, Formula PR&apos;s Hispanic-focused sister firm, as the agency partner for its Nestlé Abuelita and Nescafé Café de Olla brands after a competitive review.</itunes:summary>
          <itunes:author>PRWeek US</itunes:author>
          
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          <title>Video: John Echeveste, VPE Public Relations</title>
          <description>PRWeek&apos;s Steve Barrett speaks with John Echeveste, founder and partner at VPE Public Relations, about the Hispanic market and the benefits of working with a Hispanic specialist agency.</description>
          <link>http://www.prweekus.com/video-john-echeveste-vpe-public-relations/article/242608/</link>
          <pubDate>Thu, 24 May 2012 13:36:17 GMT</pubDate>
          <itunes:summary>PRWeek&apos;s Steve Barrett speaks with John Echeveste, founder and partner at VPE Public Relations, about the Hispanic market and the benefits of working with a Hispanic specialist agency.</itunes:summary>
          <itunes:author>PRWeek US</itunes:author>
          
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          <title>Starpower takes over Hispanicize day three</title>
          <description>The third day of Hispanicize was all about top-flight speakers and big-name talent, like Emilio Estefan, Cesar Millan, and the cast of Starz&apos; show &apos;Magic City.&apos;</description>
          <link>http://www.prweekus.com/starpower-takes-over-hispanicize-day-three/article/236616/</link>
          <pubDate>Fri, 13 Apr 2012 17:00:00 GMT</pubDate>
          <itunes:summary>The third day of Hispanicize was all about top-flight speakers and big-name talent, like Emilio Estefan, Cesar Millan, and the cast of Starz&apos; show &apos;Magic City.&apos;</itunes:summary>
          <itunes:author>PRWeek US</itunes:author>
          
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          <title>Brands debate English vs. Spanish for Hispanic social media outreach</title>
          <description>MIAMI: Marketers are taking advantage of opportunities to target Hispanic consumers with social media, relying on bloggers and brand advocates to tell their stories with authenticity.</description>
          <link>http://www.prweekus.com/brands-debate-english-vs-spanish-for-hispanic-social-media-outreach/article/236416/</link>
          <pubDate>Fri, 13 Apr 2012 15:35:02 GMT</pubDate>
          <itunes:summary>MIAMI: Marketers are taking advantage of opportunities to target Hispanic consumers with social media, relying on bloggers and brand advocates to tell their stories with authenticity.</itunes:summary>
          <itunes:author>PRWeek US</itunes:author>
          
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          <title>RNC hires Bettina Inclan for Latino outreach</title>
          <description>Communications and political strategist Bettina Inclan has been hired by Republican National Committee (RNC) Chairman Reince Priebus to mobilize Latino voters.</description>
          <link>http://www.prweekus.com/rnc-hires-bettina-inclan-for-latino-outreach/article/222858/</link>
          <pubDate>Thu, 12 Jan 2012 15:00:00 GMT</pubDate>
          <itunes:summary>Communications and political strategist Bettina Inclan has been hired by Republican National Committee (RNC) Chairman Reince Priebus to mobilize Latino voters.</itunes:summary>
          <itunes:author>PRWeek US</itunes:author>
          
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          <title>República stresses Census data implementation in 2012</title>
          <description>2012 will be a year of implementing data from the 2010 US Census, said Carlos Santos, VP of communications at República, a Miami-based integrated agency.</description>
          <link>http://www.prweekus.com/república-stresses-census-data-implementation-in-2012/article/222600/</link>
          <pubDate>Wed, 11 Jan 2012 14:00:00 GMT</pubDate>
          <itunes:summary>2012 will be a year of implementing data from the 2010 US Census, said Carlos Santos, VP of communications at República, a Miami-based integrated agency.</itunes:summary>
          <itunes:author>PRWeek US</itunes:author>
          
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          <title>Heineken USA to target Hispanics with new venue</title>
          <description>NEW YORK: Heineken USA continues its push into the growing Hispanic market with the debut of a pop-up performance space and art gallery, called The Spot, in New York City&apos;s Nolita neighborhood tonight.</description>
          <link>http://www.prweekus.com/heineken-usa-to-target-hispanics-with-new-venue/article/207325/</link>
          <pubDate>Wed, 13 Jul 2011 20:15:00 GMT</pubDate>
          <itunes:summary>NEW YORK: Heineken USA continues its push into the growing Hispanic market with the debut of a pop-up performance space and art gallery, called The Spot, in New York City&apos;s Nolita neighborhood tonight.</itunes:summary>
          <itunes:author>PRWeek US</itunes:author>
          
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          <title>General Mills focuses on grassroots to help Hispanics stay healthy</title>
          <description>General Mills kicked off the second year of its &quot;Mente Sana en Cuerpo Sano&quot; (Sound Body, Sound Mind) campaign, encouraging Hispanic families to incorporate...</description>
          <link>http://www.prweekus.com/general-mills-focuses-on-grassroots-to-help-hispanics-stay-healthy/article/152790/</link>
          <pubDate>Mon, 05 Oct 2009 21:23:09 GMT</pubDate>
          <itunes:summary>General Mills kicked off the second year of its &quot;Mente Sana en Cuerpo Sano&quot; (Sound Body, Sound Mind) campaign, encouraging Hispanic families to incorporate...</itunes:summary>
          <itunes:author>PRWeek US</itunes:author>
          
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