http://www.prweekus.com/measurement-and-monitoring/topic/42/ Articles tagged with Measurement And Monitoring from PRWeek US PRWeek US subscriptions@prweek.com no NEW YORK: John "Jack" Felton, former president and CEO of the Institute for Public Relations, passed away on Saturday at age 84. http://www.prweekus.com/measurement-pioneer-felton-dies-84/article/292534/ Wed, 08 May 2013 18:25:13 GMT NEW YORK: John "Jack" Felton, former president and CEO of the Institute for Public Relations, passed away on Saturday at age 84. PRWeek US BOSTON: PAN Communications has launched a measurement service to provide insight on brand and campaign performance. http://www.prweekus.com/pan-communications-unveils-measurement-tool/article/290217/ Tue, 23 Apr 2013 20:25:55 GMT BOSTON: PAN Communications has launched a measurement service to provide insight on brand and campaign performance. PRWeek US Despite the best efforts of a number of agencies and organizations, the PR industry is still a ways from agreeing on metrics that reflect the value of what it does, client-side and agency leaders tell PRWeek. http://www.prweekus.com/industry-faces-long-road-to-uniform-measurement-standards/article/287640/ Fri, 05 Apr 2013 16:10:47 GMT Despite the best efforts of a number of agencies and organizations, the PR industry is still a ways from agreeing on metrics that reflect the value of what it does, client-side and agency leaders tell PRWeek. PRWeek US NEW YORK: Socialbakers, a social media measurement and analytics company, is ramping up its US operations by expanding its New York office and launching a mobile app. http://www.prweekus.com/socialbakers-to-expand-us-presence-launch-mobile-app/article/286728/ Fri, 29 Mar 2013 19:12:04 GMT NEW YORK: Socialbakers, a social media measurement and analytics company, is ramping up its US operations by expanding its New York office and launching a mobile app. PRWeek US Ketchum CEO Rob Flaherty will be the keynote speaker at AMEC's Fifth European Summit on Measurement on June 6 in Madrid. He spoke to PRWeek about how the PR industry should tackle its long-standing measurement challenges. http://www.prweekus.com/qa-ketchums-flaherty-on-measurement-in-pr/article/286343/ Wed, 27 Mar 2013 20:10:34 GMT Ketchum CEO Rob Flaherty will be the keynote speaker at AMEC's Fifth European Summit on Measurement on June 6 in Madrid. He spoke to PRWeek about how the PR industry should tackle its long-standing measurement challenges. PRWeek US NEW YORK: The International Association for Measurement and Evaluation of Communication has named Allyson Hugley, EVP of measurement, analytics, and insights at Weber Shandwick, chair of its North American chapter. http://www.prweekus.com/measurement-group-names-webers-hugley-north-american-chair/article/276736/ Fri, 18 Jan 2013 19:48:34 GMT NEW YORK: The International Association for Measurement and Evaluation of Communication has named Allyson Hugley, EVP of measurement, analytics, and insights at Weber Shandwick, chair of its North American chapter. PRWeek US Nielsen Holdings, the global measurement company, has formed a partnership with Twitter in the US to publish a set of standardized ratings for "second screen" conversations for TV programs in 2013. http://www.prweekus.com/twitter-partners-with-nielsen-on-social-tv-ratings/article/273157/ Tue, 18 Dec 2012 19:50:38 GMT Nielsen Holdings, the global measurement company, has formed a partnership with Twitter in the US to publish a set of standardized ratings for "second screen" conversations for TV programs in 2013. PRWeek US GAINESVILLE, FL: The Coalition for Public Relations Research Standards has launched a microsite seeking feedback on proposed measurement and research guidelines. http://www.prweekus.com/coalition-seeks-feedback-on-pr-measurement-standards/article/272935/ Mon, 17 Dec 2012 18:28:52 GMT GAINESVILLE, FL: The Coalition for Public Relations Research Standards has launched a microsite seeking feedback on proposed measurement and research guidelines. PRWeek US NEW YORK: Edelman has launched a research tool to measure employee engagement and behavior. http://www.prweekus.com/edelman-unveils-employee-engagement-tool/article/265892/ Tue, 30 Oct 2012 12:30:00 GMT NEW YORK: Edelman has launched a research tool to measure employee engagement and behavior. PRWeek US BOSTON: Cone Communications has restructured its cause marketing and corporate responsibility offerings into one CSR group that will focus on return on investment. http://www.prweekus.com/cone-reorganizes-csr-offering-with-focus-on-return/article/264732/ Tue, 23 Oct 2012 12:00:00 GMT BOSTON: Cone Communications has restructured its cause marketing and corporate responsibility offerings into one CSR group that will focus on return on investment. PRWeek US