Zicam makers using social media to communicate with consumers
SCOTTSDALE, AZ: Matrixx Initiatives, the makers of Zicam, is using already established Facebook and Twitter pages to communicate with consumers following a June 16 warning from the Food and Drug Administration (FDA) telling the company to stop selling two nasal versions of the cold remedy.
The FDA said that more than 130 people have lost their sense of smell after using Zicam Cold Remedy Nasal Gel and Zicam Cold Remedy Gel Swabs. Matrixx is voluntarily withdrawing them from the ...