SACRAMENTO, CA: California's Department of Transportation (Caltrans) has hired creative agency Words Pictures Ideas to promote major bridgework in the Bay Area through digital and community relations.
Caltrans' three-year contract with the firm is worth just less than $10 million.
The agency will promote the opening of the eastern span replacement of the San Francisco-Oakland Bay Bridge, which has been under construction since 2002 and is expected to open next year. It will also raise public awareness about the seismic ...