What is essential for a successful Web video campaign?
Video communications has evolved into a standard ingredient in any communication and PR mix. For companies of any size, the increased demand for video content dramatically increases the complexities of getting started.
"Implementing 'best practices' can make the difference between success and failure," says Cynthia Cooper, director of corporate communications and PR for Web video solutions provider The FeedRoom.
Web video distribution can be maximized by implementing strategies such as embed video, ...