HERNDON, VA: Volkswagen Group of America recently issued two RFPs in its search for a PR AOR and event AOR to support the Volkswagen brand, confirmed Jill Bratina, VP of communications at the company.
The company, which hired MWW as its first AOR in 2006, renewed its relationship with the agency last April, following a review for a three-year, million-dollar AOR contract.
MWW confirmed that the new RFPs refer to the agency's current Volkswagen account and that the agency was ...