BELTSVILLE, MD: Cloud marketing software provider Vocus has added broadcast monitoring for TV and radio to its News on Demand product.
The move will bring streaming video of broadcast coverage in 210 demographic market areas in the US to the product. It will also include coverage in 15 international markets, including France, Germany, the UK, Canada, and China. Previously, Vocus solely offered closed-captioned monitoring of the top 100 domestic market areas.
Vocus will tag the video clips with audience size ...