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Video game publisher hires Bender/Helper Impact

Lindsay Stein

April 04, 2012

LOS ANGELES: Video game and entertainment product company Square Enix has selected Bender/Helper Impact as its US media and PR AOR after an RFP.

Square Enix's global portfolio includes Final Fantasy, Tomb Raider, Space Invaders, and Dragon Quest. The company soon plans to release the games Hitman Absolution and Sleeping Dogs, among others.

Reilly Brennan, senior director of PR at Square Enix, confirmed the company selected Bender/Helper as its AOR, but declined to comment further on the relationship or the ...

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Video game publisher hires Bender/Helper Impact

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