Though no longer the "Gateway to the West" as it was once billed, St Louis remains a high-profile city with a journalism market that seems to be weathering the current media maelstrom better than many other areas.
Dave Baldridge, a former assignment manager for the local NBC news affiliate and current corporate branding group VP at Fleishman-Hillard's St. Louis office, says that's especially true when it comes to local broadcast outlets.
"They may have to do more with fewer resources, ...