WASHINGTON, DC: The US Postal Service (USPS) has partnered with HBO to launch a letter writing campaign, based on the channel's new John Adams miniseries.
Through the “Power of the Letter” campaign, the organization is publicizing the sentimental value of personal correspondence and the historical significance of handwritten letters, such as the more than 1,100 correspondences between Adams and his wife, Abigail, in early US history.
USPS launched poweroftheletter.com, decorated its own Web site (usps.com), and sent educational materials to more than ...