ORLANDO, FL: Tupperware Brands Corporation has hired a new PR AOR in Maloney & Fox, ending an 11-year relationship with incumbent DeVries Public Relations.
Four agencies were ultimately shortlisted in the review, but Elinor Steele, VP of global PR for Tupperware Brands (who has been in the PR role for the last six years), said they were impressed with M&F's creative thinking. She said the agency's executives exhibited that thinking during the actual pitch process, including showing up for a ...