NEW YORK: Next Fifteen has acquired M Booth and Associates, as part of the holding company's longstanding strategy to grow its consumer PR capabilities in the US.
Next Fifteen has reported that it paid an initial price of $4 million for the acquisition. An additional $13.25 million will be paid over the next four years, if revenue and profit targets are met.
M Booth CEO Margaret Booth will report to Bay Area-based Next Fifteen CEO Tim Dyson. Dyson plans to ultimately create ...