Performance in a recession
How can small firms thrive in an economic downturn?
Even if the economy isn't technically in a full-blown recession, most businesses are feeling or expecting a downturn. Ris‘ Birnbaum, CEO of Zcomm, says that by adhering to a few basic business strategies, your outlook and bottom line can stay positive.
"Keep your agency lean and passionate about its work," she advises. "Have candidates ready, but only hire when you have the work."
You can align your business with ...