SANTA MONICA, CA: ThisNext.com, an interactive shopping website, and Conde Nast's Lucky magazine have partnered to make online shopping a more social experience for consumers.
ThisNext and Lucky have co-branded ThisNext.com, allowing shoppers to share their likes, dislikes, and personal shopping guides with other users in the online community.
“We both see some gaps in how social shopping is offered to women,” said Matt Edelman, CEO of ThisNext, “and there is a user experience in what we've created at ThisNext that fills ...