This year's Super Bowl was a great game and one of the most memorable in history because of one word: blackout!

With the game now behind us, brands, PR professionals, and advertising executives are scrambling to capitalize on our country's favorite sporting event.

The people who will best capitalize on the Super Bowl in the weeks and months ahead are those who starred in the game: Joe Flacco, Jacoby Jones, the Brothers Harbaugh. This will come in the form of ...