Everyone remembers Gordon Gekko's iconic "Greed is Good" speech from the classic 1987 film Wall Street. The part I recall most vividly is his rant against the "33 different vice presidents" at fictional company Teldar Paper. "I have spent the last two months analyzing what all these guys do," says Michael Douglas' Gekko, "and I still can't figure it out."
A title really should explain what a person does, one would think. In PR, where clear communications is the backbone ...