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The Facebook Camera app: why would we use it?

Jeff Hilimire, Engauge

June 08, 2012

Facebook has been making loads of press lately – with the billion-dollar purchase of Instagram and an IPO that many are calling a failure. (NASDAQ is widely expected to start compensating brokers).

Amid all this chaos, the company released Facebook Camera. Wait, what? Why would Facebook create a camera app? A camera utility, the app comes complete with a feed, photo filters, and batch uploading to the Timeline. But why would Facebook do this when it has Instagram? The answer ...

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The Facebook Camera app: why would we use it?

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