VAIL, CO: The Taste of Vail, an annual food festival that draws 5,000 visitors from 40 states and 10 foreign countries, has hired CTA Public Relations to handle marketing and PR for the 2004 event, to be held next April 7-10.
The agency will handle media relations with regional and national press in the travel, food, and general news sectors, said Carl Thompson, a principal at the Louisville, CO firm. Media outreach has already begun.
"The principal message is that Vail is ...