BEIJING: Text 100 is restructuring its North Asia operations to stress its China-led strategy. The move comes after the rebranding of marketing-services parent OneMonday Group to Next Fifteen Communications Group in early November.
According to Text 100 Asia-Pacific director Andrew McGregor, the Beijing office will open as a wholly owned operation in January 2003. Chris Tang, former Asia-Pacific business-development manager and People's Republic of China national, will relocate from Sydney to become the general manager of the China business.
The shake-up also ...