COLLEGE STATION, TX: Texas A&M University has issued an RFP for an agency to handle marketing, advertising, and communications for its OPAS theater program.
OPAS, a division of Texas A&M's Memorial Student Center, puts on professional theater, music, and dance productions.
The agency selected for this five-year contract will promote OPAS with the goal of generating ticket sales for the organization, said Patty Winkler, senior buyer of procurement services at Texas A&M. The budget is undisclosed.
“Selling the performing arts ...