MINNEAPOLIS: Target has restructured its communications department, allowing the company to increase its number of available spokespeople and reconsider a long-standing nontraditional media ban.
Target currently has a policy that it does not take media requests from nontraditional publications, which includes trade publications and blogs. The company sometimes makes exceptions, as it did with PRWeek for this story.
Amy von Walter, senior manager of communications, said this policy had much to do with a scarcity of resources, but the company is ...