Tanya Lewis surveys the talent situation at all levels of the industry

Sustained profitability has grown PR, and some say the industry is in the midst of a talent war. Certainly, there is great demand for senior- and mid-level pros. Junior folks seem to be easier to find, and many employers say they are more comfortable recruiting from outside the PR industry to fill jobs at this level.

The robust market is good for job candidates, and it has employers considering ...