WEST HOLLYWOOD, CA: The Sunset Strip Business Association (SSBA) is encouraging bar crawlers to use Twitter on Saturday, July 11, as part of the organization's first Tweet Crawl. Starting at 6:30pm at Andaz West Hollywood (@AndazWeHo), the event will feature drink specials, free cover charges, and prizes, all announced via Twitter, while customers travel the 1.3-mile stretch that is the Sunset Strip.

"We've had great times on the Strip... but all these different communities had popped up all over ...