CHICAGO: Startup companies that engage in PR campaigns are 30% more successful in getting funding within one to three months than those that don't, according to results from a survey conducted by BIGfrontier Communications Group in Chicago.

Forty-four percent of the respondents who used PR outreach received funding in the one-to-three-month time period versus 14% of those that did not. The survey also found that 78% of respondents who said PR helped in their funding efforts are planning to use ...