Budgets
What are some tips for stretching my budget in 2009?
Review your contracts with all of your service providers, advises Eric Hill, president of MyMediaInfo. From wire services to media directories, there may be a lower-cost option that suits your needs.
Next, re-examine what is crucial versus what is nice to have, he adds. For example, if you tend to not even open envelopes of press clippings, consider switching to an electronic clipping service.
“Reducing a budget sometimes means stepping outside ...