NEW YORK: Alex Stanton and Dorothy Crenshaw, principals of Stanton Crenshaw Communications, announced that they will separate the agency into distinct businesses this month. Crenshaw will launch Crenshaw Communications on February 9, while Stanton will retain the agency and rebrand it with a new name.
Crenshaw said that the agency's principals were often concentrating on different priorities after a dozen years in business.
"I think that, increasingly, the business had been going in separate directions, and also as the years went ...