Leading communicators joined Gideon Fidelzeid in New York at this Catalyst Public Relations-hosted roundtable to discuss how – no matter the sport – the rules of engagement and influence continually evolve.

Participants
Melissa Brenner, VP of marketing; National Basketball Association
Marty Conway, VP of sports marketing, IMRE
Leigh Farris, corporate comms director, GE
Mark Jones, director of comms, US Olympic Committee
Anna Lingeris, manager of global brand relations and consumer engagement, The Hershey Company