Client: Walk With Sally (Los Angeles)
Agency: CRT/tanaka (Los Angeles)
Campaign: White Light White Night Annual Fundraising Gala
Duration: February to July 27
Budget: $10,000 to $15,000 (donated pro bono)
Nonprofit Walk With Sally (WWS) provides mentoring and support programs and services to children whose parents or siblings have cancer or have died of cancer. CRT/tanaka helped execute a campaign for the organization's sixth annual White Light White Night gala fundraiser, hosted on July 21.