Sarah Reigstad, a student at the University of Minnesota School of Journalism and Mass Communication, recently deployed the social media skills she learned in class to help jump-start her career. Eva Keiser, adjunct professor at the school and SVP at Risdall McKinney PR, says Reigstad has an administrative job with local restaurant group Parasole Holdings. After learning of Reigstad's social media studies, its marketing team asked her to show them how Facebook and Twitter could aid promotional efforts.
“Students can ...