NEW YORK: Small and mid-sized PR firms spend twice as much time on the Net as employees of large firms, despite the fact that smaller firms are less likely to have a Web presence, according to a new research study published by the PRSA's Counselor's Academy.
Entitled Uses of the Internet by Public Relations Firms, the study examined Internet use by PR firms, the principal applications for the Net, the involvement of PR firms in developing their own web sites ...