Sloane & Company: Agency Business Report 2012
Principal: Elliot Sloane, CEO
Ownership: MDC Partners has a majority stake
Offices: New York (HQ), Boston, San Francisco
Revenue: $10.8 million
Though revenue was flat for Sloane & Company, which focuses on corporate, financial, public affairs, and crisis communications, margins increased from 32% to 35%. CEO Elliot Sloane attributes the increase to the business mix – 80% retainer and 20% pure hourly, which goes straight to the bottom line.
“We get ...