What: Payvment, a Facebook-based commerce platform, was designed to connect people, products, and conversations, as well as reinvent the online shopping experience. Brands can use the service to promote and sell items to consumers, offer discounts to fans, obtain analytics on sales and social media activity, list products in Payvment's shopping mall, and promote and encourage social sharing through Facebook, Twitter, and e-mail.
How: Any brand or company can use Payvment to create a retail store on Facebook and ...