ATLANTA: Siemens Industry has greenlit Plantville, a new online gaming platform to engage customers, employees, and prospects, and drive awareness of the company's technologies.
The game, available as a free download, simulates the experience of being a plant manager in which players are tasked to maintain operations and improve productivity, efficiency, sustainability, and overall health of the facility. The platform is being handled in-house.
Tom Varney, head of marketing communications at Siemens Industry said the company was looking for a way to capitalize on the ...