Yes

Laura Finlayson, VP and director of digital strategy, Beckerman
Her 10-plus years in PR have seen her net high-profile media coverage for many clients

One hundred times, yes. I don't quite understand the concept of treating bloggers differently than other journalists. Any successful PR pro will tell you that, in many cases, coverage was a result of knowing the outlets and the writers, what stories they cover, how they cover them, what pitches resonate with them, and ...