BOSTON: Shift Communications has cut about 10% of its workforce in response to gloomy PR forecasts in 2009.

 

Eleven staff members were told today, January 8, that they would be let go, according to Jim Joyal, a principal at Shift. The layoffs were spread almost evenly between the firm's San Francisco and Boston offices. Those let go were “mostly but not exclusively” junior level staffers, Joyal noted.    

 

“We had taken a close look at today's economic picture and the 2009 forecast, ...