SAN FRANCISCO: Revenue-management company ServiceSource has hired North of Nine Communications as AOR for North America and Lewis PR as AOR in the UK and Ireland, following a review.
The company previously worked with Horn Group in North America.
The scope of work includes PR, social media, and some analyst relations, with an emphasis on raising brand awareness among C-suite executives. The social media component will involve working with online communities, and the firm will also handle some demand generation. ...