NEW YORK: Sard Verbinnen & Co. is aiding with communications surrounding Phillips-Van Heusen's (PVH) $3 billion deal to acquire the Amsterdam-based Tommy Hilfiger Group from Apax Partners. The agency is working on global media relations, IR, and employee relations for PVH, said Dan Gagnier, MD at Sard Verbinnen.
Brunswick Group, Tommy Hilfiger's corporate agency on retainer, is also assisting with the communications in London and New York, Brunswick partner Cindy Leggett-Flynn told PRWeek.
"We have been working on preparation for the transaction and deal-related communications elements, as well ...